
Project
User Experience Design for the Swiss Federal Tax Administration
Year
Country
CH
Strava is a sports-tracking app and platform that enables its users to record and document their running and cycling activities. Working on behalf of the Canton of Zurich Department of Transportation, EBP designed a study to determine whether crowdsourcing data from the Strava app represent a reliable source of information that could be used when addressing issues relating to bike traffic. The scope of the study included an analysis of the following factors: recreational/day-to-day and commuter traffic; route selection in relation to bike-path planning; existing bikeway infrastructure; and the specific group of Strava users.